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Research informs strategic approach to attracting youth and student travellers to destinations

Research informs strategic approach to attracting youth and student travellers to destinations

Mar 23, 2015 | Millennial Travellers, Reports, Research, Youth Travel

A panel session led by WYSE Travel Confederation at ITB Berlin earlier this month highlighted that countries and destinations from Ireland to The Philippines are actively working to realise the full potential of the youth and student travel industry market. All four...
Research informs strategic approach to attracting youth and student travellers to destinations

The millennial traveller – a WYSE research review webinar

Mar 20, 2015 | Members, Millennial Travellers, Webinars, Youth Travel

How much do millennial travellers spend on a trip? What are the most important factors when they book accommodation, flights or a tour? If you’re looking for the answers to these questions and more, join Professor Greg Richards for a review of the key findings from...
Research informs strategic approach to attracting youth and student travellers to destinations

The varied vacation habits of millennial haves and have nots

Mar 17, 2015 | Millennial Travellers, Reports, Research, Youth Travel

Hotels and destinations are busy trying to woo millennial travellers, but they are not a monolithic group and their vacation patterns this year are skewing in opposing directions. While 40 percent of respondents in a TripAdvisor survey of 32 countries indicated they...
Research informs strategic approach to attracting youth and student travellers to destinations

Who is your travel agent? 96% of millennial travel agent clients said they would use the same travel agent again

Feb 17, 2015 | Millennial Travellers

Customer service was one of the top three factors that millennial travellers said they considered when choosing a travel agent; a clear indication that millennial travellers are looking for expertise and excellent service and that the travel agent is certainly not...
Research informs strategic approach to attracting youth and student travellers to destinations

What makes a great airline? Millennial travellers tell us what matters when flying

Feb 10, 2015 | Millennial Travellers, Transportation

You may think that millennials would be after in-flight WiFi and free peanuts when flying, but responses from WYSE Travel Confederation’s Millennial Traveller survey indicated that punctuality and comfort are the top two factors that millennials consider contribute to...

New Priceline.com Survey Finds Millennials on the Cusp of Travel-Buying Spree

Feb 5, 2015 | Millennial Travellers

It’s only February, and already millennial Americans are deep in the grips of old-fashioned cabin fever.  According to a new survey commissioned by priceline.com, a leader in online and mobile travel, and part of The Priceline Group (NASDAQ: PCLN), last-minute...
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