Oct 29, 2014 | Members, Millennial Travellers
With ‘millennials’ very much front of mind for all those involved in the youth travel business, this year’s seminar on how to keep these young consumers close proved an invaluable session for WYSTC delegates. We caught up with Carl Michel, Executive Chairman of...
Apr 16, 2014 | Millennial Travellers, Transportation
Airlines are rushing to equip aircraft with WiFi believing passengers will demand connectivity onboard. But who are those customers? More importantly, do they really intend to pay for it? The mention of ‘Millennials’ streams from headline-grabbing service providers...
Feb 14, 2014 | Millennial Travellers, Transportation
Hipmunk survey reveals Millennials’ travel habits and what they want from the flight experience Hipmunk has announced the results of a survey it conducted on generational air travel preferences. Polling more than 3,000 travelers, the results revealed that...
Dec 9, 2013 | Millennial Travellers
Did you know that 7 out of 10 Millennials consult, react to or post about products, brands and companies on social media? Find out all about the power of conversations in part 2 of our infographic series: Millennials & Social Media! Discover which information...
Nov 25, 2013 | Accommodation, Millennial Travellers
Hotels cater to elite members of their loyalty programs because they bring in lots of revenue. But even the elite aren’t overly loyal to a particular brand. With brand loyalty ebbing as the age of the average guest skews younger, winning a hotel booking is...
Nov 5, 2013 | Millennial Travellers, Youth Travel
At what age do you cease to be part of the youth travel market? Twenty-five? Thirty? Forty? Or when you concede defeat? A study on youth travel has made an interesting finding: the age-range of those who consider themselves part of the “youth market” has...