Travel, as illustrated by visual communication
News Photography is currently the go-to asset in the travel industry’s marketing tool kit, but some companies are sketching a fresh approach that is less reliant on professional photography and instead draws on something everyone can do.Drawing: the basis of visual...
Seasonal trends in London hostel performance
News By: Kelsey Fenerty LONDON – The accommodations sector is highly seasonal, with school breaks, holidays and weather dictating youth and family travel. London’s hostel industry is no different. But viewing performance seasonally can reveal holistic trends in the...
Mind the (rate) gap: ADR differences in London and Amsterdam
News WYSE Archives Mind the (rate) gap: ADR differences in London and Amsterdam By Kelsey Fenerty, STR Amsterdam and London both boast spectacular hostel occupancy rates, with both cities averaging more than eight out of 10 beds sold, on average, in 2018. The metric...
STR presents latest hostel performance trends at 4th annual STAY WYSE Conference
News Hostels in London and Amsterdam got the spotlight during a session dedicated to hostel performance metrics at this week’s STAY WYSE Hostel Business Conference, hosted by WYSE Travel Confederation in Amsterdam. “Fundamentals are strong going into 2019,” said...