Information on how the YTA sector operates is useful in allowing operators to benchmark their business and assess their own performance relative to industry standards.
The survey of 2009 provides more detailed information than previous reports, including new questions on social networking and environmental issues. This edition looks at average bed rates, occupancy rates, marketing activities, booking trends and sources of revenue during 2009 and provides national data comparisons for Australia, Brazil, Canada, China, Germany and the UK.
Page count: 44
From the same series
This report is the fifth in a series of reports on the YTA industry: it provides more detailed information than previous reports, including new questions on accommodation type.
The third edition of the Industry Benchmark Survey looks at occupancy rates, revenue splits, bed rates, booking lead times and sources of revenue during 2008.
This study is the first comprehensive global analyses of business operations in the youth travel accommodation sector, analysing 510 establishments in 42 countries.