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Who travels where, why and how?
Find out with New Horizons 5


Prof. Greg Richards,

Professor of Placemaking and Events
Breda University of Applied Sciences

Wendy Morrill,

Head of Research
& Education
WYSE Travel Confederation

That’s right – 2023 is the year for New Horizons 5, the fifth edition of WYSE Travel Confederation’s global survey of independent international youth and student travel. Conducted once every five years since 2002, New Horizons discovers:

  • Who travels, where, why, and how?
  • How are trips planned and booked?
  • How much is spent and on what?

Since it’s been a while, it’s time to update our collective knowledge of youth travel. Get re-acquainted with the project during this webinar with the WYSE research team. Wendy Morrill and Greg Richards will walk you through key findings and trends identified by the New Horizons survey. You will leave this webinar with an understanding of the power of youth travel, what to expect from the forthcoming survey and report and how to get involved with the project.


Professor of Placemaking and Events

Breda University of Applied Sciences
Greg Richards is Professor of Placemaking and Events at Breda University of Applied Sciences in The Netherlands. He is a leading expert in the fields of cultural and creative tourism, events and placemaking and has served as a research advisor to WYSE Travel Confederation for many years.

Greg has extensive experience in tourism research and education, having worked on projects for UNWTO, OECD, and various national governments, national tourism organisations, and local municipalities. He has held academic posts at London Metropolitan University (UK), Universitat Roviria I Virgili, Tarragona (Spain) and the University of the West of England (Bristol, UK).


Head of Research & Education

WYSE Travel Confederation

Wendy coordinates research and educational projects undertaken by WYSE Travel Confederation to help members to better understand the motivations and behaviours of young travellers and how organisations can best serve them.

Wendy is a familiar face at industry events and the voice of WYSE Travel Confederation’s Ask Us Anything podcast. She has worked with Greg Richards on various WYSE research projects since 2008. Wendy is interested in youth trends, technology, music and the history of youth travel. She has spent many hours sifting through the archives of WYSE Travel Confederation’s fascinating past. Prior to moving to The Netherlands, Wendy lived, studied, and worked in New York City. She is a graduate of the University of New Hampshire and the New School for Social Research in the USA.