Millennial Traveller discusses the travel behaviours and attitudes of a generation familiar with technology, having grown up with PCs, smartphones and the Internet. Millennials have also grown up in a world where travel is easier and cheaper than for earlier generations and are travelling the globe in search of new experiences.
Key findings of the report cover:
- Millennial destinations and spend
- Travel planning and behaviours
- General attitudes and opinions.
Page count: 16
From the same series
Chinese Millennial Traveller provides a unique insight into the habits, spending, satisfaction levels and travel styles of Chinese travellers born between the early 1980s and 2000s.