WYSE Archives

Wellness and adventure

Philip d’Afflisio, Global Purpose Specialist, G Adventures

ITB Berlin 2019, Hall 4.1, WYSE Workshop area

Thursday, 7 March 11:00 – 11:30


Session description

With the global wellness industry skyrocketing over the past 10 years, there’s no denying that wellbeing and wellness are buzzwords across many industries. In this talk, Philip d’Afflisio will discuss how wellness can go hand in hand with travel, enhancing travellers’ experiences, while exploring how wellbeing can go beyond the traditional yoga retreat to offer a more immersive adventure experience.


As an active enthusiast, Philip d’Afflisio joined G Adventures in 2015, leading active adventures, such as hiking the Norwegian fjords; and cycling the Loire Valley. A demonstrated outdoor leader, Philip built upon past experiences in the military to help nurture his personal beliefs on movement, wellness and their part in the travel industry. He took over the role of Global Purpose Specialist in 2018, helping to drive a more passion, purpose, and happiness driven service model to travel agency partners throughout Europe. With a background in philosophy, Philip continues to review how travel can not only be a catalyst for greater social change, but also assist inner self growth.