Have you been ignoring this opportunity in international travel?

Tuesday, 7 March | 12:00 – 12:30 CET | WYSE workshop area, Hall 4.1, Stand 100

Speaker:

Wendy Morrill

WYSE Travel Confederation

Are you interested in golf tourism, cruise ships and tourist traps? Guess what, neither are we! Well, that’s not entirely true, however, we can tell you about a traveller that stays longer, spends more and travels with purpose. How do we know this and just who are we anyway? Good questions!

Find out at this exclusive ITB Berlin session where you’ll meet the world’s largest network of organisations specialised in the under-30 travel marketplace. We’ll share some of the most surprising and little-known characteristics of the international youth traveller and inspire you to stop ignoring this opportunity.

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Wendy Morrill

Head of Research & Education

WYSE Travel Confederation

Wendy coordinates research and educational projects undertaken by WYSE Travel Confederation to help members to better understand the motivations and behaviours of young travellers and how organisations can best serve them.

Wendy is a familiar face at industry events and the voice of WYSE Travel Confederation’s Ask Us Anything podcast. She has worked with Greg Richards on various WYSE research projects since 2008. Wendy is interested in youth trends, technology, music and the history of youth travel. She has spent many hours sifting through the archives of WYSE Travel Confederation’s fascinating past. Prior to moving to The Netherlands, Wendy lived, studied, and worked in New York City. She is a graduate of the University of New Hampshire and the New School for Social Research in the USA.

Tuesday, 7 March | 12:00 – 12:30 CET | WYSE workshop area, Hall 4.1, Stand 100

Speaker:

Wendy Morrill

Wendy Morrill

WYSE Travel Confederation

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