May 8, 2019 | Accommodation, News, Reports, Research
News By: Kelsey Fenerty, STRFinding the precarious balance between driving occupancy and driving rate can be a hostelier’s white whale. Not infrequently, markets will drop rate to drive bed sales. Edinburgh has taken a different approach: the market has increased rate...
Apr 16, 2019 | Alpha Travellers, GenZ Travellers, Higher Education, Millennial Travellers, New Horizons, News, Reports, Youth Travel
News Photography is currently the go-to asset in the travel industry’s marketing tool kit, but some companies are sketching a fresh approach that is less reliant on professional photography and instead draws on something everyone can do.Drawing: the basis of visual...
Apr 11, 2019 | Accommodation, News, Reports, Research
News By: Kelsey Fenerty LONDON – The accommodations sector is highly seasonal, with school breaks, holidays and weather dictating youth and family travel. London’s hostel industry is no different. But viewing performance seasonally can reveal holistic trends in the...
Apr 11, 2019 | Alpha Travellers, GenZ Travellers, Millennial Travellers, New Horizons, News, Youth Travel
News Recently BBC Capital put the question on the table as to how many days you should take off work for the optimum holiday or vacation trip. What is the perfect trip length that leaves you with maximum satisfaction and avoiding disappointment? While there are many...
Mar 6, 2019 | Members, News, Research
News Stephanie Taylor-Carrillo Chief Partnerships and Communications Officer SANDEMANs NEW Europe We all know that addressing the gender imbalance across the senior levels of our industry is the right thing to do – it makes sense from both a social and a business...
Feb 7, 2019 | Accommodation, Members, News, Reports
News WYSE Archives Mind the (rate) gap: ADR differences in London and Amsterdam By Kelsey Fenerty, STR Amsterdam and London both boast spectacular hostel occupancy rates, with both cities averaging more than eight out of 10 beds sold, on average, in 2018. The metric...
