KISES is an ISIC Korean exclusive representative. Over 100,000 students issue ISIC for overseas travel annually online, averaging 3,600,000 page views and 730,000 visitors a year.

Can you elaborate a little more on who you are and how KISES started ?

KISES was founded in 1974. As the exclusive representative of ISIC Korea, we provide BtoB travel product sales and BtoC benefit promotion services for ID holders. We issued over 67,000 ISIC, IYTC, and ITIC in 2023 (an average of 100,000 before COVID-19) based on a 100% online application. The platform has been linked with 202 universities and six banks in Korea. Based on this, banks and schools conduct various campaigns for students every semester. As a result, the 2023 combined KISES and ISIC website has 3,600,000 page views and 730,000 visitors.

Why is KISES passionate about sending students to participate in summer work and travel programmes abroad?

Students want to be able to move around a lot, eat various foods, enjoy multiple sports, and experience different cultures while saving and earning money. KISES supports ISIC, ITIC, and IYTC holders through benefits and returns to partners through online and offline marketing. KISES looks for partners who provide products that benefit ID holders. For products that benefit ID holders, we provide free promotions for BtoC and cooperate in BtoB sales in the Korean student market.

What sets KISES apart from its competitors?

KISES is networked with schools, banks, and ID benefit partners through a platform that includes online applications, ID issuing, and marketing solutions, continuously developed from 2002 to 2024. In the rapidly growing digital marketing market, KISES has started operating the world’s first Samsung Wallet ISIC and blockchain-based DID-ISIC. In addition, the strength lies in its team that develops advanced systems and a systematic service team that utilises IT with customers.

You have been in business for a few years now. How have you had to adapt to changing travel trends to stay relevant in the youth travel industry?

Customers visiting KISES will likely be individual travellers looking to take advantage of ISIC benefits. Student travellers have been driving changes in world culture and travel for many years. We continuously develop and work hard to keep up with systems and products that can analyse and quickly follow the students’ changes rather than lead their journey.

If you want to develop your product through student travellers experiencing it and leaving feedback, consider offering ID holder rates and working with KISES.