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Alliance Abroad Group (AAG) announces global expansion and the appointment of new CEO
WYSE News | November 16, 2021

Victoria Lynden, Founder of Alliance Abroad Group, a leading global exchange provider, has announced a major transformation of the business that will see the establishment of a new Holding Company and CEO.

“We are thrilled to announce the creation of an overseeing holding company, which will support the corporate governance and management of all our cultural exchange businesses. Alliance Strategies will be our powerhouse, providing each of our businesses with marketing, finance, technology, operational and general business-development support services, and we have chosen Ireland as its home”, stated Lynden.

The formation of Alliance Strategies cements a significant milestone for AAG. It materializes the first phase of the Executive’s vision and strategy to empower and expand the company’s global operations in the USA, Australia, South Africa, Mexico, and Spain.

“The establishment of the holding company will not only provide critical strategic advantages to our internal operations but will also support our trajectory towards increasing our global reach. We currently have presence and local partnerships in close to 50 countries around the world. With the backing of Alliance Strategies, we will be better equipped to scale up our international partnerships and importantly expand our current portfolio of programs and products”, said Lynden

In addition to this exciting new chapter for Alliance Abroad Group, Victoria further announced the appointment of James Bell as the CEO and shareholder of Alliance Strategies.

“I am further delighted to announce my successor; James Bell, will take the helm as I transition from Group CEO to serve as Chair of the Board of Directors. James is the natural successor in this role and a well-deserved appointment. Having served with me in numerous executive positions, most recently as COO. James’ first assignment as the new CEO is the establishment of the Holding Company and to lead the Alliance Strategies team into a bright and exciting future,” added Lynden.

As CEO, James will continue to carry the torch, ensuring the strategic and tactical development of a company founded on the idea of building an interconnected world by changing people’s perspectives and widening their professional horizons through cultural exchange.

Mr. Bell added, “Accepting the role as CEO of Alliance Strategies is an honor, and I am certainly looking forward to excelling the company as a frontrunner of the international exchange community. Together with my team around the world, we will continue to connect global citizens with educational opportunities, personal enlightenment, economic prosperity, and cultural awareness.

James Bell’s appointment as CEO of Alliance Strategies is effective immediately.

About Alliance Abroad Group​

Alliance Strategies is the umbrella entity that serves strategically and tactically the Alliance Abroad global footprint as well as the – GeoVisions – Sociedad Mexicana de Gastronomía – YoWork – and –The Work Nomads– sister brands.

For over 30 years, the Group has been a leading facilitator of global cultural exchange programmes. From five offices strategically located in Australia, Mexico, Spain, South Africa, and the United States, and an extensive network of recruiting partners worldwide, we have successfully facilitated meaningful cultural exchange experiences and career development opportunities to hundreds of thousands of international participants from over 50 countries.

Julian de los Rios
Director of Marketing and Global Development
+1 512 904 1113