Merit Travel Group Partnership Creates Platform for International Growth
- Agreement with Japan-based H.I.S. Co. Ltd. provides enhanced scale and scope for continued leadership
- Merit founder Michael Merrithew to oversee international acquisition and growth strategy
Merit Travel Group today announced an investment agreement with H.I.S. Co. Ltd., a leading global travel services company based in Japan. The agreement will provide the company with a platform to grow its business internationally, and to compete and win in the evolving global travel industry.
Under the agreement, H.I.S – Merit Travel will leverage the Merit brand, particularly in North America, to grow its travel business through strategic acquisitions around the world, under the leadership of Merit founder Michael Merrithew.
“Merit has been a leader in the Canadian travel industry for more than 25 years, and in this time has developed a strong portfolio of brands focused on the wholesale and retail specialty leisure travel market, corporate travel management and loyalty program travel services,” said Michael Merrithew. “The agreement with H.I.S. Travel provides our company with the resources required to compete and win in the global travel business, while extending the Merit Travel brand around the world.”
Led by founders Michael Merrithew and Louise de Grandpré, the Merit Travel Group team will continue to operate the business while benefitting from the global scale and scope offered by the H.I.S. partnership. H.I.S. is a leading travel company with more than 300 retail locations in Japan and 200 branches in 130 cities around the world.
The agreement with H.I.S. will provide Merit and its customers with unmatched access to new programs, resources, support and services. Together with a commitment for acquisitions and technology investment, the H.I.S. agreement provides a unique global platform for the continued growth of Merit’s Loyalty, Corporate and Leisure travel businesses.
With a deep focus on enhancing the customer experience, Merit is a strong and complementary fit for H.I.S. The agreement provides Merit’s experienced team with the resources necessary to continue to invest in the technologies and processes required to operate a truly world-class travel company.
About Merit Travel Group
Merit Travel Group is a privately held, owner-managed company established in 1991 by Michael Merrithew and Louise de Grandpré. Since 1991, Merit has grown to become one of the largest independent travel companies in Canada. More than 450 Merit travel professionals located in offices across the country provide advice and services to more than 350,000 Canadian travellers every year. Merit Travel Group operates many specialty travel brands including Merit Travel, Travelcuts, MeritBiz, Merit Loyalty and Exclusive Tours.